Simply Wall St: Growth PR Strategies for 2026

You can’t spot real growth companies just by reading a P&L statement. You have to build a story around their financials that pulls in the right investors and gets media to pay attention. Doing financial PR for these companies is all about turning their dense financial data, the stuff of spreadsheets and analyst calls, into investment news that actually gets people excited. The challenge for marketers is cutting through the noise to get these high-potential businesses noticed.

Step 1: Identifying Top Growth Companies Using Simply Wall St

Your first job is to find companies that have genuine potential, not just a hot stock price. You need to find businesses with the fundamentals to back up long-term expansion. The analytical tools on Simply Wall St simplywall.st have gotten much better by 2026, making it easier to dig into these indicators.

1.1 Working through to the Growth Stock Screener

1. Log in to your Simply Wall St account. On the left-hand navigation pane, locate and click “Discover.”
2. Within the “Discover” section, you’ll see several categories. Select “Growth.”
3. This brings up the main growth stock screener, where you can start digging.

Pro Tip: Never use the default settings. The whole point of the tool is customizing your search to find a unique story. Too many marketers just export the first list they see without looking at the criteria, and it always leads to generic, useless messaging.

1.2 Applying Advanced Growth Filters

1. Once in the “Growth” screener, look for the “Filters” button, typically located near the top right of the data table. Click it.
2. A sidebar will pop out giving you a ton of filtering options. To find the best growth stories, you need to zero in on these specific criteria:
   • Revenue Growth (3-Year Annualized): Set this to “Greater than 20%.” This weeds out companies that had one good quarter and focuses on those with a proven history of expanding sales.
   • Earnings Growth (3-Year Annualized): Similarly, set this to “Greater than 20%.” Revenue growth is nice, but investors want to see that the growth is profitable, otherwise the business isn’t sustainable.
   • Future Growth Forecast: Under “Analyst Estimates,” look for “Future Revenue Growth” and “Future EPS Growth.” Making sure both are projected to be “Greater than 15%” for the next 1 to 3 years confirms that outside experts agree with the growth story.
   • Market Capitalization: Adjust this based on your target audience. For institutional investors, you might set a minimum of “$500M.” For venture capital, perhaps “Under $100M” for earlier-stage opportunities.
3. Click “Apply Filters” to update your results.

Common Mistake: Going too narrow with your filters. If you’re too strict, you’ll get an empty list and miss good opportunities. Start broad and then tighten your criteria. A company with 18% revenue growth but amazing profitability often makes for a much stronger story than one with 25% growth and no profits in sight.

Step 2: Extracting Key PR Angles from Company Profiles

After you’ve filtered down to a solid list of companies, it’s time to dig into their individual profiles to find the actual story you’re going to tell. This is where Simply Wall St’s charts and graphs are so useful, because they translate raw numbers into a narrative you can use for your PR angles.

2.1 Analyzing the “Future Growth” Section

1. Click on a company from your filtered list to open its detailed profile.
2. Scroll down to the “Future Growth” section, identifiable by its distinct green graph icon.
3. Examine the projected revenue and earnings growth charts. Look closely at the “Drivers of Growth” subsection which will spell out the reasons for the optimism, things like “Market Expansion,” “New Product Launches,” or “Strategic Acquisitions.” These aren’t just bullet points. They are the core chapters of your story.

Expected Outcome: Your goal is to walk away with 2-3 concrete, data-supported reasons this company is set to grow. For instance, you should be able to say, “Company X is on track for 28% annual revenue growth over the next three years, and it’s because they’re pushing into the Southeast Asian market while rolling out their new AI platform.” That’s a story.

2.2 Identifying Strengths and Risks

1. Continue scrolling to the “Strengths” and “Risks” sections.
2. Under “Strengths,” find the competitive advantages like “Strong Brand Recognition” or “Patented Technology.” These are the proof points that make your growth story believable.
3. Most importantly, study the “Risks” section. Simply Wall St breaks them down (e.g., “Financial Health,” “Valuation,” “Industry Risks”). Knowing these risks means you can get ahead of tough questions from investors in your press releases and pitches.

Pro Tip: Never ignore the risks. When you acknowledge a risk and explain how the company is handling it, you build massive credibility with investors. A press release that mentions a recent debt restructuring to counter a “Financial Health” risk shows you’re not hiding anything, which is far more effective with a smart audience than a release that pretends everything is perfect. A 2024 IAB report confirmed that transparency is key for building brand trust, which absolutely extends to investors. In fact, solid brand transparency can give you a real investor boost.

Step 3: Crafting Compelling Investment News & Press Releases

Now that you have your PR angles, you need to turn them into actual press releases and decks. The goal is to present clear, credible information that’s backed by the data you found, which is the opposite of just generating hype.

3.1 Structuring the Press Release

1. Headline: Start with a strong, action-oriented headline that includes the company name and a key growth metric. For instance, “Innovative Tech Solutions Inc. Projects 30% Annual Revenue Growth Driven by European Expansion.”
2. Dateline: Include the city and state, followed by the date.
3. Introduction (First Paragraph): Get straight to the point. State the company’s big achievement or projection, using the specific data points you pulled from Simply Wall St.
4. Body Paragraphs:
   • Explain the “Drivers of Growth” you found in Step 2.1, giving details about the market expansion or product innovation.
   • Weave in the “Strengths” to show why the company can pull it off. For example, “The company’s strong patent portfolio in AI-driven analytics gives it a defensible position in a crowded market.”
   • Subtly address a key “Risk” by explaining the company’s plan to manage it, which shows you have a realistic view of the business.
5. Quote: Include a quote from the CEO or CFO that adds a human element and reinforces the main message, and make sure it sounds like a real person said it.
6. About the Company: A brief, factual paragraph describing the company’s mission and what it does.
7. Contact Information: Provide media contact details.

Editorial Aside: I see so many press releases from growth companies that just read like a product brochure. Stop it. Investors are buying into a company’s future earnings potential, not its products. Your release needs to sell that future, using clear financial projections and a sharp strategic vision.

3.2 Developing Investor Decks and Fact Sheets

A press release isn’t enough. You also need an investor deck and a one-page fact sheet. These materials should tell the same story as your release but use more charts and visuals to make the data easy to digest.

• Investor Deck: Use Simply Wall St’s charts (without direct reproduction, of course, but as inspiration for your own data visualizations) to illustrate revenue growth, earnings per share (EPS) trends, and market share projections. Include slides on market opportunity, competitive field, and management team. For more on this, explore how data storytelling wins voters and investors alike.
• Fact Sheet: Create a one-page summary with key financial highlights, growth projections, market capitalization, and primary growth drivers. This is often what busy journalists and investors will scan first.

Common Mistake: Inconsistency between materials. Make sure your press release, investor deck, and website all tell the exact same growth story with the same data points. Discrepancies destroy trust faster than anything else.

Step 4: Strategic Distribution and Media Outreach

A great story is useless if the right people don’t see it. Getting your investment news to the right audience is just as important as writing it, and that means you need a real distribution strategy.

4.1 Using Financial Newswires

1. Choose reputable financial newswires. In 2026, Business Wire businesswire.com and PR Newswire prnewswire.com are still the industry standards for this.
2. Select the right distribution circuits. You want to target specific financial media, investment analyst desks, and the big news aggregators. Most newswires let you target by industry, region, and investor type, so use those options.
3. Schedule your release for maximum impact. Think about market open or close, or maybe off-peak hours when there’s less noise from other company announcements.

Pro Tip: Don’t just pay for the wire and assume it worked. After it goes out, spend 10 minutes checking the big financial news sites like Bloomberg, Reuters, and the Wall Street Journal to make sure your release actually got picked up. I’ve seen minor glitches kill a release’s visibility before.

4.2 Targeted Media and Analyst Outreach

1. Build a smart media list. Find the specific financial journalists and industry analysts who cover your company’s sector. Tools like Cision cision.com or Meltwater meltwater.com are great for this.
2. Write personal pitches. Don’t spam. Reference a recent article they wrote to show you’ve actually read their work. Then, briefly explain why your company’s story is a good fit for their audience.
3. Offer an exclusive. If the story is really strong, you can offer a key journalist or analyst an exclusive interview with the CEO or CFO which can result in much deeper coverage than just what they’d get from the press release.

Expected Outcome: The end goal here is simple: get coverage in respected financial publications. That coverage builds awareness among investors, which can directly contribute to a better valuation for the company. The whole point of investor PR wins is to move the needle on valuation, and a 2024 eMarketer report confirmed that credible media endorsements have a huge influence on investment decisions. For tech companies specifically, knowing how AI redefines content distribution is also becoming a major advantage.

Telling the story of a growth company well is a mix of hard data and smart storytelling. You use a tool like Simply Wall St to find the real financial narrative, then build your investment news around that story. When you get that right and distribute it effectively, you can raise a company’s profile and help it get the capital it needs to keep growing.